A COMPANY which claims to be Britain's oldest, family owned and run grocery business, has chosen a Sheffield agency to create its Christmas sales campaign.
Uber will develop the marketing, advertising and in-store promotional campaign for Booths Supermarkets, which was founded more than 160 years ago and is based in Preston.
The 19 strong Sheffield based agency beat stiff competition from three other
agencies to win the contract.
Booths marketing manager, Sarah Burns, said: "The quality of work from all the agencies was high, however we felt Uber's approach to the pitch was both innovative and creative.
"We took forward to working closely with Uber to develop the Booths brand and further enhance our marketing communications strategy."
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